Nonprofit Community Organizations
YMCAs, JCCs, Boys & Girls Clubs, and other nonprofits looking to expand member value
Expand Member Value with LES MILLS+ and Daxko
Connect LES MILLS+ with Daxko Operations to bring world-class digital fitness content to your members, create a new recurring revenue opportunity, and strengthen engagement beyond the facility.
Partner Overview
LES MILLS+ is a digital fitness app delivers the world’s most popular workouts packing gyms and studios worldwide, giving members access to 3000+ high-quality, science-backed workouts anytime, anywhere. Through its integration with Daxko Operations, organizations can offer LES MILLS+ as an optional membership add-on, delivering more value for members while driving additional topline recurring revenue.
This partnership helps nonprofits and community organizations extend engagement beyond the branch, support hybrid fitness experiences, and strengthen member retention with a trusted global fitness brand.
What It Does
LES MILLS+ helps organizations offer members a high-quality, robust digital fitness offering to their membership in a way that is easy to manage and easy for members to use. As an optional add-on, it gives members on-demand access to a wide range of workouts that complement in-person programming and keep them connected wherever they are.
With the Daxko Operations integration, member information flows directly into LES MILLS+, creating a more seamless experience for staff and members alike. This makes it easier to deliver added membership value while supporting long-term engagement and retention.
Features
World-Class Digital Fitness Content
Incredible trainers. Motivating music. An unforgettable workout experience powered by science and built for results. LES MILLS+ offers members access to 3000+ workouts and 30+ programs from one of the most recognized brands in fitness.
Anytime, Anywhere Engagement
Keep members connected to your brand. Help members stay active beyond the facility with digital fitness options they can access at home, while traveling, or whenever it fits their schedule.
Optional Membership Add-On
Offer Les Mills Connect as a premium upgrade that adds value to memberships while creating a new recurring revenue opportunity.
Improved Retention
Digital access helps members stay connected to your organization and maintain momentum in their wellness journey, even when they are not visiting in person.
Seamless Integration with Daxko Operations
Member information flows directly from Daxko Operations into Les Mills Connect for a more connected and accurate experience.
Trusted Global Brand
Les Mills brings strong brand recognition, credibility, and proven premium fitness content that members already know and trust.
Integration with Daxko
LES MILLS+ integrates directly with Daxko Operations so organizations can manage access as part of their membership experience.
When a member signs up for LES MILLS+ as an add-on, their information flows from Daxko Operations into the Les Mills platform automatically.
This creates a streamlined experience for both staff and members by reducing manual processes and helping ensure accurate access to digital content. Daxko supports the integration setup and member data flow, while Les Mills supports the digital platform and member experience.
Who It's For
Digital and Hybrid Fitness Programs
Organizations interested in digital or hybrid fitness offerings
Retention Through Engagement
Teams focused on improving retention through stronger engagement beyond the facility
New Revenue Opportunities
Operators looking to create new, sustainable revenue streams through membership add-ons
Trusted Brand, Modern Experience
Community organizations that want to offer a trusted fitness brand as part of a modern membership experience